The Good, the Bad, and the Unknown of Blogging

Zachary Beggs: About two months ago, Mark and I huddled together with a goal in mind: implement better publishing procedures here at Digett. What resulted was a challenge for ourselves and the entire Digett team to display our skills, put paper to pen, and provide honest-to-goodness thought leadership; the team rose to it, and the audience response was awfully interesting. Read more.

Leverage (or Exploit?) Your Email List With Flowtown

Today I imported a small sample of one of Digett’s subscriber lists housed at CampaignMonitor into Flowtown for the first time. Flowtown is a brand-spanking-new social media mining tool that takes my company’s email subscriber lists and tells me way more than I thought possible about my subscribers. The results are pretty stunning—almost scary, really. Read more.

Sharpening the Blur Between Drupal Theming and Development

Kathyrn Cornelius: A while back I wrote a blog post called Cooking up a Homemade Drupal Theme. A visitor recently submitted a comment to my article that's left me contemplating the target audience for that particular post. "Wait," you think—"shouldn't every writer know for whom they are writing before they publish content to a website?" Read more.

A Guide to Stock Photography, Part 1

Andrew McClintock: Photography plays an important role in any website. It's a powerful and dynamic tool that can be used to communicate your brand personality or simply sell a product. Choosing the right imagery for your website can be a tedious task, but getting it right makes all the difference. Before we get into specifics about what to look for in a stock photo, let's talk a little bit about where to look. Read more.