Become a Spammer in Two Easy Steps!

The gold standard of bad online behavior is spamming, and you'd be surprised at how easy it is to cross the line, even when well-intentioned. Our personal experience tells us companies might want to rethink some of their routine email techniques and bone up on industry practices.

Ignore the Signs of Sickly Design

The good news is that bad design still drives traffic; the bad news is that it drives it away from your website. Thankfully, bad design isn't quite as subjective as one might think, and we've run down some typical offenders. Check to see if your site has the symptoms of bad design—and how you can treat them.

Confuse and Lose Prospects With Basic Copywriting Errors

If you really want to irritate your site visitors, nothing works as well as a handful of misspellings, a sprinkle of poor grammar, and a dash of inconsistency. Lucky for you, we've got three easy fixes that will tighten your web copy and keep your message from getting lost in translation.

Play Hide-and-Seek With Your Users

Unless you're Spiderman, there's no good reason to conceal your true identity. But even if you reveal the basics, why not go a step further? In that spirit, we've decided to share with the world details about the Digett team. Consider this compelling argument for similarly opening up your organization.